TradePMR has announced an expansion of its leadership team as the firm continues to align its organization for long-term strength, advisor growth, and the next evolution of its business following Robinhood’s acquisition of TradePMR.
Robb Baldwin will continue to lead TradePMR as Chief Executive Officer. Baldwin’s mission remains focused on leading an evolution in wealth management and ensuring TradePMR continues to be built around the needs, growth, and success of advisors. His focus will remain centered on advisors — spending more time in the market, deepening relationships across the industry, and building new connections with firms that want to join TradePMR in shaping the future of wealth management.
As part of this leadership expansion, Scott Victoria has been named President of TradePMR, in addition to his existing role as Chief Operating Officer. Since the acquisition, Victoria has played an integral role in helping bring TradePMR and Robinhood together while keeping advisor needs, growth, and success at the center of the firm’s strategy. In this additional role, Victoria will oversee the execution of TradePMR’s strategic vision across the organization, helping the firm operate with greater speed, focus, and alignment.
TradePMR also announced that Kate Mapstone has joined the firm as Head of RIA Strategy. Mapstone has held key leadership roles across Robinhood, and her institutional knowledge will help TradePMR bring new products and innovation to RIAs with greater speed and focus. Her experience at Goldman Sachs and Google, combined with her background across engineering, finance, product, and strategy, brings a fresh perspective to the business. In this role, Mapstone will help strengthen the advisor experience and accelerate strategic initiatives across the firm.

“This leadership expansion is an important step in positioning TradePMR for long-term strength and continued advisor growth,” said Baldwin. “Scott and Kate bring the leadership, experience, and strategic focus needed to help us move faster, execute with greater clarity, and continue building around the evolving needs of RIAs.”
Since the acquisition, TradePMR and Robinhood have been focused on bringing together the strengths of both firms to better serve RIAs, accelerate advisor growth, and build a stronger foundation for the future of wealth management. Advisors attending SYNERGY next week will have the opportunity to hear more about TradePMR’s strategic vision, the firm’s continued evolution, and the path ahead.
About TradePMR
For more than two decades, TradePMR has worked with growth-minded independent registered investment advisors (RIAs), providing innovative technology tools and support designed to transform their businesses. The brokerage and custodian services provider (Member FINRA/SIPC), based in Clearwater, Fla., works to streamline investment advisors' operations through comprehensive custodial, operational, and trading support. For more information, visit www.TradePMR.com.
TradePMR is a wholly owned subsidiary of Robinhood Markets, Inc.
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